Editorial Special Award “Mission Possible: A Terrifically Successful Daylily Sale” by Adele Keohan – Winter 2016 Online
If your club has ever wondered what a truly large-scale fundraiser sale looks like in practice, this featured article is a goldmine. Keohan volunteered with the Wisconsin Daylily Society during their annual sale, held at Olbrich Botanical Gardens in Madison, and documents the organization, workflow, and teamwork that drive its success.
A few standout details from the article:
- The club reported 304 members, with 80 members volunteering across prep and sale days.
- By opening day, the sales tent was stocked with 6,600 daylily divisions across about 800 cultivars.
- Operations are built for speed and clarity: divisions are bagged/labeled, then matched to photo binders and placed on tables organized by attributes like color/size/form.
